35 Years Elevating Service Standards in the Texas Liquor Industry


At Global Quality Imports, we are not just in the business of distributing liquors; we are in the business of crafting exceptional experiences. For over 35 years, we have been the trusted name in Texas for quality liquor distribution, and we have always placed special emphasis on providing unmatched services.


Global Quality directly imports from around the world the finest wines and liquors. In keeping with our name, Global’s representatives are always seeking quality products at value-sensitive prices to find that one special drink that will match our portfolio with the fine pallets of our clientele.


Global Quality Imports Inc. is one of the nation’s leading distributors of fine wines, spirits, beers, and other non-alcoholic products.

On Premise Spirits

Our mission is to increase sales and awareness of Global Quality Imports Inc. products by distributing, merchandising, promoting, and educating efforts in accounts while working with our Supplier partners and our Retail Customers. Global Quality Imports Inc. has a dedicated ON-premise merchandising team that is active throughout the state. Working in conjunction with supplier representatives, this team is dedicated to spirits on-premise in Texas, with a focus on establishing distribution and conducting trade promotions that achieve maximum brand awareness with the consumer.


The Company’s strong belief in building upon local and regional strengths makes it an ideal business partner for those unique, high-potential brands that are not receiving priority attention.

Training & Development

Global Quality Imports Inc. is committed to the training and development of people at all levels. Substantial energies must be applied to improving the skill levels of not only our salespeople but managers as well. To achieve our supplier and company goals while expanding our business, training is required. As part of our dedication to sales professionalism, our Training and Development Director conducts in-house sales and management development programs throughout the year. In addition, we offer product education seminars for our sales team that result in beverage professional certification after the successful completion of a ten-week, thirty-hour course.

Display Materials

To merchandise and display Global Quality Imports Inc. products in existing retail stores. Using a dedicated team of managers and merchandisers coupled with a 1,000-square-foot workshop, Global Quality Imports Inc. offers the retail trade the most creative, attractive, and effective merchandising available in the industry. In addition, this team offers store set-up services for the new retailer to ensure the most competitive positioning for going to market.


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